Anchors
| Anchor text | Ref. domains ▾ | Top DR | Ref. pages | Links to target | Dofollow links |
|---|---|---|---|---|---|
| University of Edinburgh | 398 | — | 0 | 3333 | 3294 98.8% |
| 113 | — | 0 | 998 | 995 99.7% | |
| The University of Edinburgh | 103 | — | 0 | 4809 | 4803 99.9% |
| Freedom of information publication scheme | 89 | — | 0 | 10277 | 10277 100% |
| Modern slavery | 77 | — | 0 | 10219 | 10219 100% |
| Terms & conditions | 75 | — | 0 | 6393 | 6393 100% |
| University affiliations | 73 | — | 0 | 10189 | 10189 100% |
| Schools & departments | 71 | — | 0 | 3944 | 3944 100% |
| Complaints procedure | 71 | — | 0 | 5032 | 5032 100% |
| The University of Edinburgh home | 70 | — | 0 | 4260 | 4260 100% |
| Data protection / Records Management | 67 | — | 0 | 4082 | 4082 100% |
| here | 40 | — | 0 | 93 | 90 96.8% |
| Edinburgh | 29 | — | 0 | 42 | 42 100% |
| https://www.ed.ac.uk/ | 24 | — | 0 | 30 | 27 90% |
| Edinburgh University | 24 | — | 0 | 347 | 344 99.1% |
| School of Informatics | 23 | — | 0 | 24 | 15 62.5% |
| www.ed.ac.uk | 21 | — | 0 | 28 | 22 78.6% |
| Universidad de Edimburgo | 18 | — | 0 | 29 | 28 96.6% |
| Additional information on how to customise our website appearance | 15 | — | 0 | 16 | 16 100% |
| Roslin Institute | 12 | — | 0 | 17 | 17 100% |
| Usher Institute | 11 | — | 0 | 30 | 30 100% |
| Privacy & cookies | 10 | — | 0 | 4491 | 4491 100% |
| Website accessibility | 10 | — | 0 | 3424 | 3424 100% |
| Website | 10 | — | 0 | 18 | 18 100% |
| University of Edinburgh logo | 9 | — | 0 | 213 | 212 99.5% |
| Institute for Regeneration and Repair | 8 | — | 0 | 99 | 99 100% |
| 爱丁堡大学 | 7 | — | 0 | 8 | 8 100% |
| Università di Edimburgo | 7 | — | 0 | 7 | 6 85.7% |
| University of Edinburgh, UK | 7 | — | 0 | 7 | 6 85.7% |
| Royal (Dick) School of Veterinary Studies | 7 | — | 0 | 13 | 13 100% |
| Bayes Centre | 7 | — | 0 | 9 | 9 100% |
| the University of Edinburgh | 7 | — | 0 | 12 | 11 91.7% |
| Ian Kunkler | 6 | — | 0 | 6 | 6 100% |
| Terms and conditions | 6 | — | 0 | 284 | 284 100% |
| HealthDay Reporter Dennis Thompson | September 6, 2024 | Full Page Parenting Common Cold | 6 | — | 0 | 6 | 6 100% |
| College of Medicine and Veterinary Medicine | 6 | — | 0 | 20 | 19 95% |
| Freedom of Information Publication Scheme | 6 | — | 0 | 158 | 158 100% |
| University of Edinburgh Logo | 6 | — | 0 | 84 | 84 100% |
| website | 6 | — | 0 | 25 | 23 92% |
| School of History, Classics and Archaeology | 6 | — | 0 | 20 | 20 100% |
| Dr. Linda Williams | 6 | — | 0 | 6 | 6 100% |
| MRC Human Genetics Unit | 6 | — | 0 | 11 | 11 100% |
| Francisca Mutapi | 6 | — | 0 | 6 | 6 100% |
| School of GeoSciences | 6 | — | 0 | 8 | 8 100% |
| UoE | 6 | — | 0 | 113 | 83 73.5% |
| study | 6 | — | 0 | 6 | 6 100% |
| Information on SensusAccess | 6 | — | 0 | 6 | 6 100% |
| College of Science and Engineering | 5 | — | 0 | 23 | 22 95.7% |
| Careers Service | 5 | — | 0 | 7 | 7 100% |
| The University of Edinburgh logo | 5 | — | 0 | 114 | 114 100% |
Frequently Asked Questions
What anchor texts are used to link to ed.ac.uk?
This page shows all anchor texts found in backlinks pointing to ed.ac.uk, sorted by the number of referring domains using each anchor. Anchor texts range from branded terms (like the domain name itself) to keyword-rich phrases that describe the linked content. The distribution of anchor texts reveals how other websites perceive and describe ed.ac.uk.
What is anchor text?
Anchor text is the visible, clickable text in a hyperlink. Search engines use anchor text as a signal to understand what the linked page is about. For example, if many sites link to a page using the anchor text "best running shoes," search engines infer that the page is relevant to that topic. Anchor text appears in several forms: exact-match (contains target keywords), branded (uses the company or domain name), generic (like "click here"), and naked URLs.
Why is anchor text analysis important for SEO?
Anchor text analysis helps identify potential SEO risks and opportunities. A natural backlink profile has diverse anchor texts including branded terms, generic phrases, and topic-relevant keywords. Over-optimization, where too many backlinks use the same exact-match keyword anchor, can trigger search engine penalties. Conversely, understanding which anchors drive the most authority (measured by referring domain count and DR) helps prioritize link building efforts.
How many unique anchor texts does ed.ac.uk have?
The anchor text report for ed.ac.uk displays all distinct anchor texts grouped by their hash. Each row shows how many unique referring domains use that anchor, the total number of links, and the dofollow percentage. A high number of unique anchors generally indicates a healthy, natural backlink profile with diverse link sources.