Anchors
| Anchor text | Ref. domains ▾ | Top DR | Ref. pages | Links to target | Dofollow links |
|---|---|---|---|---|---|
| Office for National Statistics | 569 | — | 0 | 1820 | 1760 96.7% |
| ONS | 225 | — | 0 | 3863 | 3848 99.6% |
| Office of National Statistics | 129 | — | 0 | 171 | 153 89.5% |
| Office for National Statistics (ONS) | 99 | — | 0 | 135 | 124 91.9% |
| here | 97 | — | 0 | 492 | 487 99% |
| ONS data | 64 | — | 0 | 131 | 126 96.2% |
| 43 | — | 0 | 248 | 245 98.8% | |
| data | 36 | — | 0 | 41 | 35 85.4% |
| www.ons.gov.uk | 33 | — | 0 | 58 | 56 96.6% |
| https://www.ons.gov.uk/ | 27 | — | 0 | 139 | 134 96.4% |
| ONS figures | 26 | — | 0 | 26 | 26 100% |
| report | 26 | — | 0 | 30 | 30 100% |
| figures | 25 | — | 0 | 29 | 27 93.1% |
| https://www.ons.gov.uk | 24 | — | 0 | 46 | 45 97.8% |
| ons.gov.uk | 24 | — | 0 | 28 | 26 92.9% |
| ONS website | 23 | — | 0 | 91 | 91 100% |
| The Office for National Statistics | 21 | — | 0 | 26 | 24 92.3% |
| Office of National Statistics (ONS) | 18 | — | 0 | 23 | 21 91.3% |
| Crime Survey for England and Wales | 18 | — | 0 | 23 | 22 95.7% |
| https://www.ons.gov.uk/peoplepopulationandcommunity/birthsdeathsandmarriages/deaths/datasets/deathsbyvaccinationstatusengland | 17 | — | 0 | 19 | 15 78.9% |
| https://www.ons.gov.uk/peoplepopulationandcommunity/populationandmigration/populationestimates/datasets/populationestimatesforukenglandandwalesscotlandandnorthernireland | 16 | — | 0 | 24 | 12 50% |
| Source | 15 | — | 0 | 17 | 14 82.4% |
| reported | 15 | — | 0 | 15 | 14 93.3% |
| the Office for National Statistics | 15 | — | 0 | 16 | 15 93.8% |
| https://www.ons.gov.uk/economy/inflationandpriceindices/bulletins/consumerpriceinflation/latest | 14 | — | 0 | 21 | 21 100% |
| latest figures | 14 | — | 0 | 14 | 14 100% |
| UK Office for National Statistics | 13 | — | 0 | 15 | 13 86.7% |
| published | 12 | — | 0 | 13 | 12 92.3% |
| @SEO_CARTEL IN TELEGRAM - SEO BACKLINKS, BULK LINK POSTING, BOOST SEO RANKING | 12 | — | 0 | 40 | 0 0% |
| Office For National Statistics | 12 | — | 0 | 36 | 36 100% |
| ONS statistics | 12 | — | 0 | 12 | 12 100% |
| Labour Force Survey | 11 | — | 0 | 23 | 23 100% |
| 2011 Census | 10 | — | 0 | 11 | 11 100% |
| UK | 10 | — | 0 | 11 | 10 90.9% |
| Office for National Statistics data | 10 | — | 0 | 11 | 9 81.8% |
| According to the ONS | 10 | — | 0 | 11 | 11 100% |
| inflation | 10 | — | 0 | 11 | 10 90.9% |
| according to the ONS | 10 | — | 0 | 12 | 12 100% |
| Deaths by Vaccination Status, England, 1 January 2021 to 31 May 2022 | 10 | — | 0 | 27 | 27 100% |
| UKHPI | 9 | — | 0 | 18 | 18 100% |
| estimated | 9 | — | 0 | 13 | 12 92.3% |
| census | 8 | — | 0 | 9 | 9 100% |
| Opinions and Lifestyle Survey | 8 | — | 0 | 10 | 9 90% |
| National Statistics | 8 | — | 0 | 28 | 28 100% |
| Consumer Prices Index | 8 | — | 0 | 8 | 8 100% |
| The Office of National Statistics | 8 | — | 0 | 10 | 7 70% |
| survey | 8 | — | 0 | 8 | 8 100% |
| Official figures | 7 | — | 0 | 7 | 7 100% |
| Consumer Price Index | 7 | — | 0 | 14 | 14 100% |
| Office for National Statistics website | 7 | — | 0 | 20 | 20 100% |
Frequently Asked Questions
What anchor texts are used to link to ons.gov.uk?
This page shows all anchor texts found in backlinks pointing to ons.gov.uk, sorted by the number of referring domains using each anchor. Anchor texts range from branded terms (like the domain name itself) to keyword-rich phrases that describe the linked content. The distribution of anchor texts reveals how other websites perceive and describe ons.gov.uk.
What is anchor text?
Anchor text is the visible, clickable text in a hyperlink. Search engines use anchor text as a signal to understand what the linked page is about. For example, if many sites link to a page using the anchor text "best running shoes," search engines infer that the page is relevant to that topic. Anchor text appears in several forms: exact-match (contains target keywords), branded (uses the company or domain name), generic (like "click here"), and naked URLs.
Why is anchor text analysis important for SEO?
Anchor text analysis helps identify potential SEO risks and opportunities. A natural backlink profile has diverse anchor texts including branded terms, generic phrases, and topic-relevant keywords. Over-optimization, where too many backlinks use the same exact-match keyword anchor, can trigger search engine penalties. Conversely, understanding which anchors drive the most authority (measured by referring domain count and DR) helps prioritize link building efforts.
How many unique anchor texts does ons.gov.uk have?
The anchor text report for ons.gov.uk displays all distinct anchor texts grouped by their hash. Each row shows how many unique referring domains use that anchor, the total number of links, and the dofollow percentage. A high number of unique anchors generally indicates a healthy, natural backlink profile with diverse link sources.