Anchors
| Anchor text | Ref. domains ▾ | Top DR | Ref. pages | Links to target | Dofollow links |
|---|---|---|---|---|---|
| Massachusetts | 394 | — | 0 | 2773 | 513 18.5% |
| here | 198 | — | 0 | 489 | 460 94.1% |
| 151 | — | 0 | 1225 | 1213 99% | |
| Mass.gov | 111 | — | 0 | 700 | 693 99% |
| mass.gov | 89 | — | 0 | 347 | 339 97.7% |
| Massachusetts Department of Public Health | 69 | — | 0 | 95 | 94 98.9% |
| Massachusetts Department of Revenue | 55 | — | 0 | 69 | 66 95.7% |
| Fair Housing Law | 52 | — | 0 | 55 | 55 100% |
| website | 43 | — | 0 | 55 | 54 98.2% |
| WIC | 41 | — | 0 | 395 | 393 99.5% |
| EBT | 40 | — | 0 | 400 | 398 99.5% |
| https://www.mass.gov/unemployment-insurance-ui-online | 40 | — | 0 | 41 | 41 100% |
| https://www.mass.gov/orgs/department-of-unemployment-assistance | 38 | — | 0 | 39 | 39 100% |
| www.mass.gov | 38 | — | 0 | 121 | 114 94.2% |
| https://www.mass.gov/resource/information-on-unemployment-and-coronavirus-covid-19 | 37 | — | 0 | 38 | 38 100% |
| Massachusetts (MA) | 35 | — | 0 | 72 | 72 100% |
| announced | 34 | — | 0 | 51 | 49 96.1% |
| State Child Tax Credit | 33 | — | 0 | 33 | 0 0% |
| Website | 32 | — | 0 | 144 | 121 84% |
| MassHealth | 31 | — | 0 | 47 | 47 100% |
| Department of Transitional Assistance | 29 | — | 0 | 231 | 229 99.1% |
| Commonwealth of Massachusetts | 29 | — | 0 | 308 | 308 100% |
| click here | 27 | — | 0 | 33 | 33 100% |
| press release | 26 | — | 0 | 29 | 28 96.6% |
| Massachusetts Department of Environmental Protection | 24 | — | 0 | 43 | 42 97.7% |
| Click here | 23 | — | 0 | 32 | 31 96.9% |
| Cape Cod Rail Trail | 20 | — | 0 | 28 | 27 96.4% |
| Massachusetts State Police | 20 | — | 0 | 71 | 71 100% |
| just found | 19 | — | 0 | 20 | 20 100% |
| Massachusetts Division of Banks | 19 | — | 0 | 21 | 21 100% |
| Department of Public Health | 19 | — | 0 | 26 | 24 92.3% |
| statement | 19 | — | 0 | 32 | 29 90.6% |
| Massachusetts Department of Agricultural Resources | 18 | — | 0 | 32 | 32 100% |
| Massachusetts Department of Transportation | 18 | — | 0 | 25 | 25 100% |
| MassDOT | 16 | — | 0 | 25 | 24 96% |
| Visit Website | 16 | — | 0 | 35 | 32 91.4% |
| Walden Pond | 16 | — | 0 | 25 | 25 100% |
| HERE | 16 | — | 0 | 32 | 32 100% |
| letter | 15 | — | 0 | 26 | 24 92.3% |
| MA | 15 | — | 0 | 23 | 23 100% |
| Massachusetts Board of Registration in Nursing | 15 | — | 0 | 17 | 15 88.2% |
| here. | 15 | — | 0 | 22 | 22 100% |
| Blue Hills Reservation | 14 | — | 0 | 16 | 16 100% |
| Nickerson State Park | 14 | — | 0 | 19 | 19 100% |
| Registry of Motor Vehicles | 14 | — | 0 | 78 | 78 100% |
| Massachusetts Registry of Motor Vehicles | 14 | — | 0 | 18 | 18 100% |
| Middlesex Fells Reservation | 14 | — | 0 | 14 | 14 100% |
| @SEO_CARTEL IN TELEGRAM - SEO BACKLINKS, BULK LINK POSTING, BOOST SEO RANKING | 14 | — | 0 | 102 | 0 0% |
| https://www.mass.gov/ | 14 | — | 0 | 15 | 14 93.3% |
| Massachusetts Division of Insurance | 13 | — | 0 | 19 | 19 100% |
Frequently Asked Questions
What anchor texts are used to link to mass.gov?
This page shows all anchor texts found in backlinks pointing to mass.gov, sorted by the number of referring domains using each anchor. Anchor texts range from branded terms (like the domain name itself) to keyword-rich phrases that describe the linked content. The distribution of anchor texts reveals how other websites perceive and describe mass.gov.
What is anchor text?
Anchor text is the visible, clickable text in a hyperlink. Search engines use anchor text as a signal to understand what the linked page is about. For example, if many sites link to a page using the anchor text "best running shoes," search engines infer that the page is relevant to that topic. Anchor text appears in several forms: exact-match (contains target keywords), branded (uses the company or domain name), generic (like "click here"), and naked URLs.
Why is anchor text analysis important for SEO?
Anchor text analysis helps identify potential SEO risks and opportunities. A natural backlink profile has diverse anchor texts including branded terms, generic phrases, and topic-relevant keywords. Over-optimization, where too many backlinks use the same exact-match keyword anchor, can trigger search engine penalties. Conversely, understanding which anchors drive the most authority (measured by referring domain count and DR) helps prioritize link building efforts.
How many unique anchor texts does mass.gov have?
The anchor text report for mass.gov displays all distinct anchor texts grouped by their hash. Each row shows how many unique referring domains use that anchor, the total number of links, and the dofollow percentage. A high number of unique anchors generally indicates a healthy, natural backlink profile with diverse link sources.